Oops, they did it again. Major retail outlets are sexualizing young girls.

This past spring, Kmart sold cropped sweatpants flashing the words “True Love Waits” across the derriere. The pants are no longer available in stores or online, but they have reignited the debate on how we’re dressing our children.

Whether they are wearing it or stating it, are we pimping our youth with sexual messaging? And if so, who is to blame?

Parents have long been dealing with the problem most recently tagged the “Britney Syndrome.” While the pop princess and her counterparts Beyoncé, Christina and Jessica have been pegged for corrupting American youth, it seems every decade has an icon who challenges our fashion tastes.